VERSUS To Feature Exclusive Coverage of Collegiate Bass Fishing Series

San Antonio, Texas - Fishing fans throughout the nation will enjoy watching expanded television coverage of the 2011 BoatUS Collegiate Bass Fishing Championship Series™ when it airs this fall on VERSUS, now part of the NBC Sports Group.

"VERSUS is thrilled to air a third season of BoatUS Collegiate Bass Fishing," said Jeff Macaluso, Director of Field Sports & New Media Programming for VERSUS. "The sport complements our college football and basketball coverage and fits perfectly with the network's continued commitment to air quality outdoor programming."

The first of eighteen airings documenting the exciting competition and interesting behind the scene stories from the BoatUS Collegiate Bass Fishing Championship Series™ begins on Sunday, July 31 at 2 p.m. ET. Viewers will be treated to coverage of the BoatUS Collegiate Bass Fishing Championship, Big Bass Bash presented by HydroWave and the Collegiate Bass Fishing Open presented by Pepsi, as well as several regional events.

"We're excited that our partnership with VERSUS continues to strengthen," said Wade Middleton, President, CarecoTV and Tournament Director, BoatUS Collegiate Bass Fishing Championship Series. "VERSUS has played an important role in the explosive growth of collegiate bass fishing. We're very pleased that the television series has a home on the network for the next two years. This long term commitment ensures that field and stream programming will be showcased now as well as in the future."

VERSUS will co-sponsor the BoatUS Collegiate Bass Fishing Championship tournament banquet that will feature Hank Parker as the keynote speaker. Many of the series sponsors will be on site to welcome the anglers competing in the Championship and provide product information and samples.

About VERSUS
VERSUS, part of the NBC Sports Group, prides itself on super-serving passionate sports fans across all platforms. Now in more than 76 million homes, the network is the cable television home of the National Hockey League (NHL), IZOD IndyCar Series, Tour de France and Professional Bull Riders (PBR). VERSUS also airs NASCAR, NBA, UFC, college football, college basketball and Triple Crown horse racing coverage. The network is also home to the best outdoor programming on television. VERSUS is distributed via cable systems and satellite operators throughout the United States.

About BoatUS
Boat Owners Association of The United States has worked to provide savings, service and representation to the boating community since 1966. Today, over half a million Members know it "pays to belong". Members save money every time they use their Membership Card at over 900 Cooperating Marinas for discounts on fuel, transient slips, and repairs. BoatUS also offers on-the-water and on-the-road towing service levels provided by the nation's largest towing fleet and insures billions of dollars worth of Members boats offering unparalleled service at competitive prices. For the first time we've created an online history of BoatUS to help guide you through four decades of hard work www.BoatUS.com/History . So go ahead and take a peek. We hope you'll learn a little more about us and help us grow the next 40 years.

About Careco TV
CarecoTV has a rich history of developing highly effective, industry specific marketing programs for a diverse collection of clients ranging from small start-up companies to Fortune 500 companies. By providing dynamic outdoor programming to networks including Versus, FOX Sports Net, and other national and regional networks, CarecoTV positions clients to outperform the competition. CarecoTV owns and produces an impressive collection of instructional outdoor television programs including Americana Outdoors®, Yamaha's Whitetail Diaries™, Cabela's Fisherman's Handbook™, BoatUS Collegiate Bass Fishing Championship Series™, Hunter's Handbook TV, Cabela's IFA Redfish Tour, Fishing & Hunting Texas®, Chronicles of the Hunt™, and Deer Gear™. Additional services provided include high-definition video production, multiplatform advertising, airtime acquisition, event promotion and editing. With such a comprehensive offering of programming, networks and services, CarecoTV is uniquely equipped to assist its clients with accomplishing their marketing goals.